Top 5 Books and Reference Apps in Nigeria Q4 2021

The fourth quarter of 2021 saw notable trends in the performance of the top 5 Books and Reference applications in Nigeria, according to data from Sensor Tower. Here’s a detailed look at how these apps fared in terms of downloads, revenue, and active users.

King James Bible - Verse+Audio by Ozion experienced a dynamic quarter. Weekly downloads peaked at approximately 123.6K in early October and remained relatively high throughout the quarter, closing the year with around 77.1K downloads in the final week of December. Weekly active users showed a consistent upward trend, starting from 706.9K in late September and reaching a high of nearly 1.23M by the end of December. Revenue, however, remained minimal, with occasional spikes, peaking at $4 in the last week of September.

Light Reader - 1MB Daily Read from Transread Technology Limited showed a steady increase in weekly downloads, starting at about 6.2K and reaching a high of 13.7K in the week of December 20. Active users remained fairly stable, fluctuating around 200K, with a peak of 211K in mid-December. This app did not generate any revenue during this period.

Oxford Dictionary & Thesaurus by MobiSystems saw a gradual decline in weekly downloads, starting at 11.9K and dropping to around 6K by the end of December. Active users also decreased from approximately 30.5K to 21.8K over the quarter. Revenue fluctuated but remained modest, peaking at $67 in late September and maintaining an average of around $40-$50 in the latter weeks of December.

Sago by Anyue Changsha had a volatile quarter. It saw a significant spike in weekly downloads, peaking at 22.7K in mid-October before plummeting to just 28 downloads in the final week of December. Active users followed a similar trend, starting at 10.9K and peaking at nearly 28K in mid-October, then dropping to around 5.4K by the end of the quarter. Revenue was sporadic, with occasional spikes, the highest being $38 in early November.

YouVersion Bible App + Audio by Life.Church maintained a steady presence in Nigeria. Weekly downloads fluctuated between 9.7K and 12.7K for most of the quarter, with a significant peak at 18.4K in the last week of December. Active users stayed relatively stable, around the 1.1M mark, with notable dips and peaks, ending the quarter at approximately 1.13M. This app did not generate any revenue during this period.

For more detailed insights and trends, visit Sensor Tower.